International Conference on Sports Marketing, Sponsorship, and Brand Management - (ICSMSBM-26)


26th - 27th September, 2026 | Bordeaux, France

Multi-format (In-person/Virtual)

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Important Dates

Pre-registration Deadline

27th August, 2026

Paper Submission Deadline

1st September, 2026

Last Date Of Registration

11th September, 2026

Date Of Conference

26th - 27th September, 2026

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Sample Abstract
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Call for Papers

The (ICSMSBM-26) is dedicated to advancing research excellence by bringing together leading scholars, scientists, and professionals from across the globe. It provides a platform for the dissemination of high-quality research and innovative methodologies.

With a strong focus on Sports Management, the conference promotes research that contributes to academic depth, practical insights, and interdisciplinary knowledge integration.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Branding strategies for sports organizations
  • Sponsorship effectiveness in sports marketing
  • Digital marketing trends in sports branding
  • Consumer behavior towards sports brands
  • Role of social media in sports marketing
  • Case studies of successful sponsorships
  • Impact of athlete endorsements on brands
  • Building brand loyalty in sports fans
  • Innovative sponsorship activation strategies
  • Challenges in sports marketing today
  • Measuring ROI of sports sponsorships
  • Brand partnerships and collaborations
  • Emerging trends in sports marketing
  • Crisis management in sports branding
  • Globalization effects on sports marketing
  • Fan engagement through marketing campaigns
  • Ethical considerations in sports marketing
  • Future of sports sponsorship and branding
  • Brand storytelling in sports marketing
  • Role of analytics in sports marketing

Peer Review Process

All submissions will be evaluated through a structured peer-review process to ensure academic rigor and contribution to the field. Accepted papers will be presented and may be considered for publication in high-quality journals and indexed conference proceedings.

Registration Details

Secure your participation by completing the registration process at the earliest. Limited presentation slots are allocated on a first-come, first-served basis.

Publication Opportunities

High-quality submissions will be prioritized for publication opportunities in recognized journals and indexed proceedings.

Submit Your Paper Today Register Early & Reserve Your Slot

Empowering Research Continuity

At Research Leagues, academic engagement continues without interruption despite the current global situation. Researchers can present and publish through online and integrated participation pathways.